LOGISTICAL CHALLENGES IN FAST MOVING CONSUMER GOODS
The consumer goods industry manufactures products for private use. Systematically, the industry can be divided into durable consumer goods and fast-moving consumer goods, also called FMCG (Fast Moving Consumer Goods). Consumer durables include, for example, furniture, fashion, and consumer electronics. Consumer goods are, for example, food or personal care products.
One of the main challenges for companies in the consumer goods industry is the ongoing cost pressure. In order to reduce costs, the entire value chain is regularly put to the test. The focus is on processes in sales, controlling or production and the areas of purchasing/procurement, quality and project management. At the same time, customers have high demands on the quality of goods and reliable availability. Intelligent software is a key starting point for optimising processes, sustainably reducing costs, and ensuring quality.
With FLS VISITOUR, we have developed the leading technology for deployment and route planning. Companies like Beiersdorf, Johnson & Johnson, Fererro and Bahlsen use our solutions to increase the efficiency and customer satisfaction of their services. For the consumer goods industry, together with our sister companies Städtler Logistik and Opheo Solutions, we offer solutions for field service and field sales, your delivery processes, and transport logistics.